Product Description
The history of table tennis is discussed before guidance on equipment, terminology, tactics, rules and technique is added to create a detailed introduction to the sport. This text is endorsed by the English Table Tennis Association. ... Read more

Product Description
This report was created for global strategic planners who cannot be content with traditional methods of segmenting world markets. With the advent of a "borderless world", cities become a more important criteria in prioritizing markets, as opposed to regions, continents, or countries. This report covers the top 2000 cities in over 200 countries. It does so by reporting the estimated market size (in terms of latent demand) for each major city of the world. It then ranks these cities and reports them in terms of their size as a percent of the country where they are located, their geographic region (e.g. Africa, Asia, Europe, Middle East, North America, Latin America), and the total world market.

In performing various economic analyses for its clients, I have been occasionally asked to investigate the market potential for various products and services across cities. The purpose of the studies is to understand the density of demand within a country and the extent to which a city might be used as a point of distribution within its region. From an economic perspective, however, a city does not represent a population within rigid geographical boundaries. To an economist or strategic planner, a city represents an area of dominant influence over markets in adjacent areas. This influence varies from one industry to another, but also from one period of time to another.

In what follows, I summarize the economic potential for the world's major cities for "badminton, paint ball, racquetball, squash, and table tennis equipment and traditional and clamp-on roller skates and related equipment" for the year 2009. The goal of this report is to report my findings on the real economic potential, or what an economist calls the latent demand, represented by a city when defined as an area of dominant influence. The reader needs to realize that latent demand may or may not represent real sales. ... Read more

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Using text and illustrations, discusses table tennis: rules, techniques, and strategy. ... Read more

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A complete guide to successful Table Tennis for beginners or advanced players with stroke play and strategy for both the pimpled and sandwich bat. Book has 263 action photographs and frontispiece. ... Read more

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An introduction to table tennis. This text looks at its history, rules, equipment and the skills required. It gives advice on getting started and step-by-step pictures alongside the text show how to get the sport right. This book is one of the "Top Sport" series. ... Read more

Product Description
The Know the Game series is firmly established as the leading introduction to a huge range of sports. For years they have been the first step into a new sport for many people, children and adults alike. The series has now been relaunched in a new format and a modern design - making the best even better. The aim has been to make the books more accessible, and they are now packed with colour photos and illustrations, top tips and interesting facts. Each book contains everything you need to know about the sport, including equipment, rules, techniques and training tips. There's even information on how to find a club and meet new people to play the sport with. And having been written and endorsed by the sport's professional body, you can be sure that you are getting the best information available. ... Read more

Customer Reviews (2)

Glenn Cowan
Table Tennis is such a UNIQUE sport game.
Don't let ANYBODY tell you it's
not an exercise either. : - )
People who know know.
No, it is quite the game.
Glenn Cowan was a very notable player man in the game.
Just check him out on youtube or GOOGLE search.
He was based in California.
He was with the group that went to China back in
the early 70's.... "Ping Pong Diplomacy".
I played in a match with him myself in Detroit Michigan
for the National Teams Competition back in the mid 70's.
R.I.P. Glenn Cowan.

Insightful, Concise and Invigeratating
I enjoyed this book as a tool for beginners and advanced players alike. Table Tennis is a fun and competitive sport, this book has done the sport justice. I commend the author for such a fine job. ... Read more

Product Description
This econometric study covers the world outlook for badminton, paint ball, racquetball, squash, and table tennis equipment and traditional and clamp-on roller skates and related equipment across more than 200 countries. For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which project fundamental economic dynamics within each country and across countries, latent demand estimates are created. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the 230 countries of the world). This study gives, however, my estimates for the worldwide latent demand, or the P.I.E., for badminton, paint ball, racquetball, squash, and table tennis equipment and traditional and clamp-on roller skates and related equipment. It also shows how the P.I.E. is divided across the world's regional and national markets. For each country, I also show my estimates of how the P.I.E. grows over time (positive or negative growth). In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on international strategic planning at graduate schools of business. ... Read more